CanDoImages

Statement of Ethics

The guiding principle of my work is to produce images that will assist in provoking positive change in global society for the benefit of both the environment, nature and humankind.

Whilst undertaking this aim I also look to maintain the equal and neutral treatment of all, accepting their individual needs and requirements in terms of their rights, regardless of their race, sexual orientation, educational, intellectual, religious, political or financial status within the context of the image. Earning and maintaining the trust of the subject and respect in both the production and use of their image is vitally important. People have the right to be individuals and that must be respected along with their individual circumstances.

In order to make change we must be willing to accept change in ourselves and our viewpoint, as such my work is a learning journey and in any lesson we make mistakes, but in order to learn from them we must accept and own them and then correct our actions.